You know that the sex toy business is both massive and mainstream when one of the largest companies in the world – Philips – is determined to take a slice of the pie. In fact it is estimated that the sex toy industry generates $9 billion of profits each year. No wonder that the Dutch electronics giant has jumped into an ‘adult’ industry with few worries. Philips ‘Sensual Massagers’ are being promoted as bonafide health products that can help couples enjoy their sex lives and even live longer.
According to Worp the total market for sex-toys is about $97 billion, but Philips is only targeting a small segment of it that still could be significant in size.
And it serves public health as well. “People who have a good sexual relationships live 12 years longer and look 10 years younger,” Paula Hall, a sex and relationship expert who advised Philips in the process of designing and developing the toys.
“It actually reduces chances of getting cancer, heart deceases and lowers blood pressure,” she claims.
Since introducing the product line in the United Kingdom at Boots, Amazon and other retailers, Europe’s biggest consumer electronics producer has expanded distribution in Spain, France, Germany and the Benelux countries.
Source : http://www.vancouversun.com/entertainment/Philips+pushes+toys+line+health/1980067/story.html
You can Buy the Philips Sensual Massager from the UK for around $40
